Inside Sales Consultant

Mumbai, Maharashtra, India | Sales | Full-time | COVID-19 remote


Inside Sales Consultant will work in the demand generation team of Cogno AI and report to the respective team leads in the demand gen team. The inside sales consultant will be responsible for generating qualified Marketing Qualified leads (Meeting BANT Criteria)  

The role of the Inside Sales Consultant will be to identify the need of the customer, collate the requirements, qualify the lead in line with the use-case of the customer/prospect, do follow-ups regularly.


Key Responsibility Areas (KRAs)

  1. Making a database of prospects to reach out based on BANT criteria as per Cogno’s specified processes (Easyleads, Lusha, etc.)
  2. Identifying and reaching out to prospects via email, cold calls, WhatsApp to set up meetings
  3. Qualifying inbound leads coming via Linkedin/Google PPC/Website, etc.  
  4. Running email campaigns, cold calling, and WhatsApp campaigns on a target set of lead
  5. Setting up the initial meeting with the right stakeholders
  6. Qualifying the leads generated by doing initial discovery calls

What do we look for?

  1. Should have worked at a fast-growing startup for at least 2 years.
  2. 2 to 3 years’ of B2B Lead generation experience in IT/SaaS based Enterprise software domain (Preferred if already have experience of generating leads of BFSI companies)
  3. Should have handled end to end lead gen cycle (Prospect identification to setting BANT qualified to closure)
  4. Should have handled initial discovery calls with customers to qualify the lead as per BANT criteria
  5. Should have generated senior level person (CxOs, SVPs, etc.) in the past organisation
  6. Should have worked in a company selling SaaS products of ticket size of approximately Rs. 40k to Rs. 100k per month (MRR) in India.


What do we have to offer you?

  1. Ownership of business goals.
  2. Hybrid Working policy
  3. MacBooks
  4. Health Insurance
  5. Life Insurance
  6. Kaha Mind Mental Wellness Plan
  7. Communication Allowance
  8. Flexible salary structure with tax savings
  9. Paytm Food Wallet
  10. Office clothes allowance